---
title: Marketing Campaign Statistics
description: In this article, learn how to view the statistics tied to your marketing campaigns.
---

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# Marketing Campaign Statistics

## In this article, learn how to view the statistics tied to your marketing campaigns.

APPLIES TO: Admins

Last updated: November 20, 2024

After executing a marketing campaign, you can dive deeper into specifically who it was sent to, who opened it, and who unsubscribed. Follow the steps outlined below to access the Campaign Statistics drawer.

#### Marketing Campaign Statistics

- Click on the **Marketing** tab from the left navigation panel
- Navigate to the **Statistics** tab
- Click the **three dot menu** next to the campaign you would like to dive deeper into
- Click **View**
- The **Campaign Statistics** drawer will pop up and show you details of the campaign, the Open Rate, as well as specifics in who the email was sent to, who opened it and who unsubscribed

![Screenshot 2026-02-02 at 3.08.32 PM](https://dbathubhelp.upperhand.com/hs-fs/hubfs/Screenshot%202026-02-02%20at%203.08.32%20PM.png?width=670&height=371&name=Screenshot%202026-02-02%20at%203.08.32%20PM.png)

 

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